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Potvin and Endres to lead USI's equipment support and technical sales efforts in the Eastern and Western regions of the United States and Canada

USI is pleased to announce Michel Potvin and Steve Endres have joined USI as Regional Technical Sales Managers for the Eastern and Western regions of the United States and Canada respectively. In this role, Mr. Endres and Mr. Potvin will provide equipment and technical sales support to current and prospective clients within their respective regions. They will be charged with developing and growing their client base within their territory with a strong focus on regular communication, on-site visits, and attention to changing customer needs as well as identifying sales opportunities within new channels.

Based in Montreal, Canada, Mr. Potvin come to USI with more than two decades of experience with technical sales within the vending industry and growing strategic customer accounts. He is skilled in building and maintaining strong relationships with prospects and customers by being a voice for the customer and providing continuous feedback on customer needs. Prior to joining USI, Mr. Potvin was National Food Service Director, Business Development at Laniel, a distributor and technical service provider of automated vending machines throughout Canada.  In this role, he was responsible for introducing food service, vending and specialty coffee equipment into the market place and driving sales.

Based in Phoenix, Arizona, Mr. Endres’ expertise includes working with vending operators to help them in all aspects of daily operations from managing equipment, drivers, and inventory to providing technical assistance and repair services. He is an expert vending equipment technician who understands a wide range of vending machine models and the operations of them.  Prior to joining USI, Mr. Endres was Director, Service Repair and Training at Endres Enterprises, Inc. d/b/a S&L Vending Repair and Consulting.

“We are excited to announce that Michel and Steve have accepted positions with USI as Regional Technical Sales Managers. Both Michel and Steve have a proven record within the vending industry along with a deep technical understanding of our equipment and expertise in the training and uses of our equipment. We believe these skills will make Michel and Steve very successful in their new roles at USI and serve as a valuable resource for our customers,” commented Jim Chico, President, Global Sales at USI.